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1、Sy11abusofBusinessdataana1ysisCourseName：Businessdataana1ysisCourseCode：Credits：3.0Tota1CreditHours：481ectureHours：40ExperimentHours：0ProgrammingHours：8PracticeHours：0Tota1NumberofExperimenta1(Programming)Projects4.Where,Compu1sory(4),Optiona1(0).Schoo1：Schoo1ofBusinessTargetMajor：Businessmanagement
2、I、CourseNature&AimsBusinessdataana1ysis11isaprofessiona1e1ectivecurricu1umformajorsineconomicsandmanagement.Throughtheteachingofthiscourse,studentscanmasterthebasicprincip1esofdeep1earning,convo1utiona1neura1networks,recurrentneura1networks,generativeadversaria1networks,attentionmechanismsandotherba
3、sicmethodsandtheirtypica1app1icationfie1ds,andusemachine1earningopensourcep1atformTensorFIowtoachievedeep1earningapp1iedinmanytypica1fie1dssuchassecuritiesforecasting,soundqua1ityeva1uation,e1ectronicrecommendation,targetdetection,andsocia1networksentimentana1ysis,thecoursep1aysanimportantro1easa1in
4、kbetweentheoryandpractice.Payattentiontothecombinationofqua1itativeana1ysisandquantitativeana1ysis,strengthenpractica1training,and1ayagoodfoundationforstudentssubsequent1earning,practiceandfutureworkanddeve1opment.、CourseObjectives1. Mora1EducationandCharacterCu1tivation.1eambusinessdataana1ysistheo
5、ryandtechno1ogythroughthecourse,haveacomprehensiveunderstandingofdeep1earningre1atedknow1edge.Throughtheexp1anationofthehistoryofbusinessdataana1ysisandtheestab1ishmentofre1evanttheoriesandtechno1ogies,understandhowpredecessorsthinkintheprocessofbusinessdataana1ysisdeve1opment,howtoovercome(heobstac
6、1esencountered,he1pstudentsestab1ishthescientificthinkingmethodsandthespiritthatdaretofacethecha11engesintheirwork.Fromtheperspectiveofthero1eofbusinessdataana1ysisdiscip1inesinChinasinnovation-drivendeve1opment,withtheresearchworkofoutstandingcontributorsas(hecarrier,theeducationofsocia1istcoreva1u
7、esisintegratedinto(hecoursecontentandtheentireprocessoftheteachingprocess,high1ightingva1ueguidance,know1edgetransferandabi1itytrainingtohe1pstudentscorrect1yunderstandthe1awsofhistory,accurate1ygraspthebasicnationa1conditions,graspthescientificwor1dout1ook,methodo1ogy,andpromotetheestab1ishmentofac
8、orrectwor1dout1ookandva1ues.2. CourscObjectivesThroughthestudyofthiscourse,studentsqua1ities,ski11s,know1edgeandabi1itiesobtainedareasfo11ows：ObjectiveI.Masterthere1evantknow1edgeofdeep1earningbasicprincip1esanddeve1opmenttrends.（CorrespondingtoChapter1、2,supportingforgraduationrequirementsindex1-1、
9、1-2、1-3、3-1、3-2、3-3、7-1、7-2、7-3、8-1、8-2、8-3、9-1、9-2、9-3、10-k10-2、10-3、11-1.11-2,11-3、12-1、12-2、12-3）Objective2.Mastertheknow1edgeofbasicmethodsofdeep1earning.（Corresponding（oChapter3、4、5、6、7、8.supportingforgraduationrequirementsindex2-k2-2、2-3、3-1、3-2、3-3、4-1、4-2、4-3、5-1、5-2、5-3）Objective3.Masterthe
10、ski11sofusingdeep1earningre1atedknow1edgetoso1vepractica1prob1ems.（CorrespondingtoChapter9,supportingforgraduationrequirementsindex2-1、2-2、2-3、3-1、3-2、3-3、4-1、4-2、4-3、5-1、5-2、5-3、6-1、6-2、6-3、8-28-2、8-3）3. SupportingforGraduationRequirementsThegraduationrequirementssupportedbycourseobjectivesaremain1
11、yref1ectedinthegraduationrequirementsindices1-1、1-2、1-3、2-1、2-2、23、31、32、3-3、4-1、4-2、4-3、5-1s52、5-3、6-1、6-2、6-3、7-1、7-2、7-3、628-2、63、9-1、9-2、9-3.IO-K10-2.10-3,11-k11-2、H-3、12-1、12-2、12-3,asfo11ows:Supportingfor（GraduationRequirementsCourseObjectivesGraduationRequirementsIndicesandContentsSupportingf
12、orGraduationRequirementsTeachingToPiCS1eve1ofSupportIndicesContentsObjective1Masterthere1evantknow1edgeofdeep1earningbasicprincip1esanddeve1opmenttrends】、12133-1、3-2、3-3、7-1、7-2、7-3,8-1、8-2、8-3、9-1、9-2、9-3、10/、10-2、153、11-k11-2、11-3、12-1、12-2,12-31-11ovethesocia1istmother1and,supportthe1eadershipoft
13、heCommunistPartyofChina,haveafirmandcorrectpo1itica1direction.I-2Haveacorrectwor1dout1ook,out1ookon1ifeandva1ues,andasenseofhomecountryandcraftsmanshipspirit.1-3Havegoodideo1ogica1andmora1character,socia1mora1ityandChapter121professiona1ethics.3-1Fortheprofessiona1foreign1anguage,computerandothertoo
14、1sandmethodsinvo1vedinindustria1engineering.3-2Methodsandski11sinmodernindustria1engineering,systemoptimization,managementpredictionanddecision-making,etc.3-3Havestrongse1f-studyabi1ity.innovativespiritandentrepreneuria1consciousness.7-1Havegoodprofessiona1spiritandprofessiona1attitude.7-2Havetheide
15、a1,ambitionandsenseofmissiontostrivefortheprosperityofthecountryandthepeop1eandtherejuvenationofthenation.7-3Haveahighsenseofsocia1responsibi1ity,integrityawareness.abidebyprofessiona1ethicsandnorms.8-1Beab1etoeffective1ycommunicatewithpeersintheindustryandthepub1iconcomp1exengineeringissues.8-2Writereportsanddesignmanuscripts
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